Medicall 2016, Chennai:
To cater to the growing market for hospital furniture, Mitsu had participated in Medicall Exhibition in Chennai in July 2016. We had shared the exhibition space with Dantal Hydraulics Pvt Ltd, our distributor for hospital furniture parts in North and South of India. Mr Sanjay Dedhia, Mr Rajan Ganaesh and Ms Khushboo Dedhia were the representatives of our company in the exhibition. It was a three day show with a great footfall from prospects coming in from all over India. All our hospital furniture part products were displayed. We adopted the concept of experiential marketing, wherein we made the customers experience our products and services live on our stall. We had displayed our head bow, foot bow and side railings along with L&K actuators on an actual hospital bed. Customers could take a feel of the product by operating the actuators and the side railing bracket mechanism. We had also displayed our over bed table top on a trolley. It attracted a lot of attention from visitors. It was a great success. All the prospects have been contacted for future opportunities and we hope to prosper and generate more business for hospital furniture after this exhibition.